Every website owners know their homepage is the first thing a visitor sees when visiting your website. It’s true that not all visitors end up on your homepage at first, but they all visit your homepage eventually either by navigating your website or by clicking on buttons or links inside of your website.
Any page on your website can serve as a homepage, but as a website owner or a business owner, you must think very deeply about the kind of homepage you want to create. Homepages can vary depending on the kind of websites you have and on the kind of information you’re trying to transmit., that’s why it’s important to understand what you’re trying to offer.
If you’re trying to create a homepage and are still struggling with it, then this guide will serve that purpose.
Create a distinct look with a Cover Page
You can create a homepage using a cover page that serves as a bold display of your website’s content. Cover pages are a single bold page where you can have different layouts and even different themes which make them feel completely different from the rest of your website.
They serve as a great introduction to your website and content and usually contain a lot of buttons that redirect to different pages on your website since the navigation menu doesn’t appear on cover pages.
Note: Make sure to use buttons to redirect to the most important pages or your website won’t be navigable.
Invite them in with a Welcome page
If you want a warm homepage that will make your visitors feel welcomed and will make them feel at home, then a welcome page would serve as a great homepage. Welcome pages tell your visitors what your website is about and welcomes them to it.
You can use the welcome page as an introduction to what your website is about, your team, a small glimpse of your products, and so on.
Highlight different content with an Index Page
An index page serves as a great homepage as well. Index pages usually have different images and content from different pages and posts on your website and rearrange them in a creative way that makes the homepage really attractive to see.
These kinds of homepages usually have a lot of content in them but they also make navigation very easy and make it possible for visitors to explore your website quickly using them.
Take them straight to your content
If you have a one-page site, then your homepage could either be your blog page or your products page. But, that doesn’t mean you can’t use different layouts to have an introduction to your website and have different information set up on top before you present your blog posts and products.
You can set up different themes in the one-page site and have a diverse homepage at the same time since it’ll include a product page or a blog page.
Track the impact of changes to your homepage
To make sure that your homepage is performing well and is doing its job, it’s important to use Google Analytics and see how many visitors it brings and how many visitors it sends to the other parts of your website.